SEO and PPC both work in tandem to increase your site's visibility on search engines. When you optimize your website to be search engine friendly, you'll be able to enhance your website's visibility and increase traffic to your website.
SEO is the procedure that improves search engine visibility for your site on search engines by ensuring that your site is written and relevant as well asMeta-tagged.
PPC is the process of advertising your site using pay-per-click advertisements. This lets you directly contact potential customers with advertisements that appear on search engine result webpages (SERPs). By directing your ads an appropriate manner this can boost the amount of visitors your website gets.
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